Monday, 13 August 2012

Mapping my mind. Literally.

I attempted doing a mind-map to help with choosing my design issue today. I decided to start from the everyday thing; listing down what usually comes to my mind or what I usually see or do. I realize... There are so many to the point that I'm not even sure if I listed them all. Anyway, here is the mind-map:


For Mac users who are looking for an app for mind-map, try MindNode Lite. It's a free app and I used it to create the mind-map above. :)

I am still unsettled about the design issue, but there are a few I have in mind. Like, how does 'copywrite' affect the effect of an ad? There are plenty of existing research proving how visuals always help people picture the idea better, but wouldn't words create the 'open-ending' feel when people read them? This is the first issue I had in mind.

And then there is another issue about how people overlook the importance of illustrations. For instance, I used the app from app store to create a mind-map rather than to draw it out. Of course I did it because I'm sitting in a cafe without a piece of paper and pen, so naturally I had to solve that problem, thus I used the digital method. But there are others who totally neglect the importance of drawing and illustrating their designs out lately. Is illustration-based ad effective? I am curious about this.

Moving on, another issue I had thought of was actually triggered when I saw a quote randomly floating on my twitter timeline: "People can forget what you said or did, but they will never forget how you make them feel". Does this mean that emotion-based ads would be more long-lasting? Feelings... Hm.

The last issue I actually considered came up when I was trying to choreograph some dance steps. I was listening to Dalmatian's Hurt Me (it's a KPOP song, nothing hurts) and all of a sudden I realized how I was singing to the song. It wasn't the first time; every single time I listen to some songs repeatedly, I automatically remembered the lyrics even though I don't have the slightest clue what the lyrics mean. I mean, I'm not korean educated as much as I wish I am. Isn't this related to subliminal ads? Since our mind automatically registers everything that we see or hear, even though we might not realize that we actually remember them since it's in our subconscious mind...

Well I guess there is only one way to finalize my design issue and that would be to do a bit of research for all and then consult my lecturers about it. *Poof*

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